The market for display graphics is enjoying exponential growth. Advances in digital print technology mean that bespoke large format displays can be produced quickly and cost effectively. At the same time, recognising the visual impact of branded display materials, marketers are increasing their expenditure on signage and point-of-sale material.
There is no missing the scale of the opportunity. From billboard advertising to shop window graphics and branded vehicle wraps to promo banners at music festivals, there are large format display graphics wherever you look. Indeed, with the right technology, the opportunities presented by large format printing are limited only by imagination.
