The volume of data created, shared and consumed worldwide is proliferating. It's forecast to be 120 Zetabytes in 2023*, a figure which has doubled since just 2020, and equates to as much information as there are grains of sand on all the world’s beaches x 120.
With this spiraling pressure, it’s clear that legacy data infrastructure and policies are quickly becoming outpaced and struggling to evolve. Not only are data volumes increasing at an exponential rate, but most of what is stored is never retrieved - up to 63%**.
There's no doubt data is the foundation of an organisation, yet 58% of backups fail***. Companies think they are protected but this is not always the case.
This warrants a complete re-think of your data approach, a one size fits all approach is no longer fit for purpose, a modern data storage approach takes into consideration your organisation’s needs across acquisition, storage, preparation and analysis.